ANNIVERSARY SALE ENDS TODAY!

FREE SHIPPING ACROSS AUSTRALIA WITH AUSTRALIA POST

8TH Anniversary sale on now limited time only
Frieda™ Comfort Shoes
Frieda™ Comfort Shoes
Frieda™ Comfort Shoes
Frieda™ Comfort Shoes
Frieda™ Comfort Shoes
Frieda™ Comfort Shoes
Frieda™ Comfort Shoes
Frieda™ Comfort Shoes
Frieda™ Comfort Shoes
Frieda™ Comfort Shoes
Frieda™ Comfort Shoes
Frieda™ Comfort Shoes
Frieda™ Comfort Shoes
Frieda™ Comfort Shoes
Frieda™ Comfort Shoes
Frieda™ Comfort Shoes
★★★★★

4.7/5 | Based on 4394+ Reviews

Frieda™ Comfort Shoes

$110.00

$54.95

Save 50%

Free Shipping with Australia Post
30-Day Money-Back Guarantee
Australian woman's fashion since 2018

Low in stock, only a few left

Color Khaki
Size AU5 (EU36)

Free Shipping with Australia Post & 30-Day Money Back Guarantee

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UPDATE: UPDATE: Our 8th Anniversary Sale is on now. Some sizes may sell out during the sale. so please check your favourite styles early.

Step into Comfort & Confidence

Experience the perfect balance of style, support, and ease with the Frieda™ Comfort Shoes. Designed for women who want to look effortlessly elegant while staying comfortable all day, these shoes combine breathable materials, flexible soles, and a slip-on design that makes every step feel light and secure. From morning errands to evening strolls, Frieda™ keeps your feet fresh, cushioned, and supported — so you can move through your day with total confidence and grace.

Why You’ll Love Frieda™:

✔ Breathable Design – Keeps your feet cool, dry, and comfortable all day long.

✔ Slip-Resistant Soles – Ensures safe, stable footing wherever you go.

✔ Easy Slip-On Fit – No laces, no fuss — just slide in and go.

✔ Effortless Style – Classic shades and sleek design that pair perfectly with any outfit.

Specifications

  • Upper Material: Soft, breathable mesh
  • Insole: Cushioned memory foam for long-lasting comfort
  • Outsole: Durable, slip-resistant rubber for stable support
  • Closure Type: Easy slip-on (no laces)
  • Weight: Lightweight construction for all-day wear

50% OFF Today Only!

Treat your feet to the comfort they deserve with Frieda™ Comfort Shoes. Order now and enjoy 50% off — but hurry, stock is running low!

OUR GUARANTEE

  • Not satisfied? Money back! – We at Aussies Finest Melbourne stand 100% behind our products, which is why we offer a Money Back Guarantee. You can return your order within 30 days of receiving it.

  • Get in touch – Our customer service team is available 24/7 to answer any questions or provide assistance.

  • Free shipping – We proudly offer free shipping Australia-wide to make your experience even better.

At Alua Melbourne, customer satisfaction comes first. That's why we keep you constantly updated on your order and always offer free shipping. We use the reliable delivery services of Australia Post .

Doesn't fit? No problem! You can exchange or return it within 30 days, but please note that some exemptions apply. To understand better, read Here

At Alua Melbourne store, your peace of mind comes first. That's why we offer 100% secure payments by credit card. Buy with total confidence.

BESTSELLER

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See What Customers Are Saying About Their Birthday Sale Deals

The dress looked just like the photos and felt lovely to wear. Simple, feminine and easy to style.

Margaret W., Melbourne, VIC

Very happy with the quality. The fabric feels nice and the style is easy to wear for everyday plans.”

Helen M., Sydney, NSW

I had a question about sizing and the team was very helpful. Clear answer, friendly service and a nice shopping experience.

Susan P., Brisbane, QLD

The blouse is beautiful and sits nicely. It is the kind of piece I can wear for lunch or a casual evening out.

Julie R., Adelaide, SA

Lovely pieces and easy to match with what I already have in my wardrobe. Very happy with my order.

Carol B., Perth, WA

The sandals are comfortable from the first wear and look lovely with everything. I have already worn them several times and couldn’t be happier.

Linda T., Gold Coast

The fit was just right and the fabric feels soft and comfortable. It is such an easy dress to wear and I received several lovely compliments.

Karen D., Hobart

8 YEARS OF ALUA MELBOURNE

Welcome to ALUA Melbourne.

My name is Claire Thompson, and eight years ago I started ALUA Melbourne here in Australia with a simple love for fashion and helping women find pieces they actually enjoy wearing.

Over the years, our little shop has grown into a place for women who like easy, feminine and timeless styles. Nothing too complicated, nothing over the top. Just lovely pieces you can wear day to day, to lunch, to dinner, on holiday or wherever life takes you.

To celebrate 8 years of ALUA Melbourne, we are having a special Anniversary Sale for a limited time.

Thank you for being here and for supporting our shop over the years. It truly means a lot.

Claire Thompson

Founder of ALUA Melbourne

Free Shipping

We offer free shipping across Australia on all orders.

Your order will be packed with care and shipped with Australia Post. Once your parcel is on its way, you will receive your shipping details so you can follow your order.

Simple, easy and delivered straight to your door.

30-Day Return Guarantee

Shopping online should feel simple and safe.

If your order is not the right fit or it is not quite what you expected, you can contact us within 30 days. We will guide you through the return process and help you find the best solution.

No stress, no complicated steps.

100% Secure Payment

Your payment information is handled securely.

At Willow Melbourne, you can pay safely with credit card, Apple Pay, Google Pay and Shop Pay. We use trusted payment options so you can place your order with confidence.

Your details are kept safe from start to finish.